How Salon Sora Achieved 6.8x ROI Using an AI Receptionist 

A Real Salon Story of Growth, Automation, and Smarter Bookings

In the competitive world of beauty and personal care, missed calls aren’t just lost conversations they’re lost appointments, lost revenue, and lost opportunities to build client loyalty. Salon Sora, a bustling salon based in Boca Raton, Florida, experienced this firsthand. With more than 30 stylists and a steady influx of phone inquiries every day (even after closing time), the team struggled to keep up with the sheer volume of client calls.

But when Salon Sora implemented BookingBee.ai’s AI receptionist for salons powered by advanced Voice AI and seamless Meevo Integration everything changed. In just weeks, the salon saw remarkable results, including a 6.8× return on investment and thousands of dollars in new revenue.

Let’s walk through their journey, the challenges they faced, and how a smart AI voice agent transformed their operations and bottom line.

After-Hours Bookings Were Slipping Away – Until Salon Sora Used AI

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A Salon with a Big Problem and an Even Bigger Opportunity  

Salon Sora is known for its premium services and loyal clientele, but like many successful salons, it faced a common problem: handling high call volumes consistently, especially outside regular business hours.

Missed Calls = Missed Revenue  

Before automation:

• Calls poured in after the salon closed.
• Voicemail collected messages, but no one answered them in real time.
• Clients often gave up waiting and booked elsewhere.
• Stylists had to juggle in-person appointments while staff struggled to manage callbacks the next day.

The owner, Mani Suri, realized that even with an excellent team and a popular brand, the salon was leaking revenue simply because they couldn’t answer every call particularly after hours.

Why Salon Sora Chose an AI Receptionist for Salons  

Salon Sora didn’t want just another answering service or chatbot that sends generic texts. They needed a solution that could:

• Answer phone calls like a real receptionist,
• Understand natural language requests from clients,
• Schedule, reschedule, or cancel appointments,
• Sync instantly with their salon management platform Meevo software,
• Work 24/7 without breaks, human supervision, or staffing costs.

That’s where BookingBee.ai’s AI receptionist for salons came in. This Voice AI isn’t a basic bot it’s designed specifically for beauty businesses, trained to understand salon services, stylist names, appointment types, and real conversation. Unlike static chatbots, this AI voice agent handles nuanced requests naturally and accurately. And with Meevo Integration, every booking the AI made whether it was a haircut, balayage session, or a last-minute color touch-up was immediately updated in Salon Sora’s existing salon software system.

Implementation: Hassle-Free Setup, Immediate Benefits  

One of Salon Sora’s biggest concerns before switching to automation was technical complexity. They worried it might require extra software, training, or major changes to existing workflows.

The reality? It was effortless.

Thanks to the native Meevo integration, BookingBee.ai:

• Linked directly to Salon Sora’s Meevo calendars,
• Worked with their phone system via RingCentral call forwarding,
• Required zero technical work from the in-salon team,
• Went live in days not weeks.

Once the AI receptionist was live, it immediately began answering calls after hours thoughtfully, politely, and professionally just like an experienced front-desk team member would.

What the AI Did Daily  

Here’s a snapshot of the tasks the AI handled automatically:

24/7 Call Handling  

No more voicemails. Every call gets answered live even when the salon is closed or the staff is busy.

Live Booking & Rescheduling  

Clients could ask for appointments, reschedules, or cancellations and the AI updated everything instantly in Meevo.

General Client Support  

Questions about services, stylists, prices, or timing were answered naturally and accurately boosting client satisfaction.

Consistent Brand Experience  

Professional greetings and human-like conversations helped maintain Salon Sora’s brand image not just automate responses.All of this meant that Salon Sora finally captured business opportunities that used to slip through the cracks.

The Results: Real Growth in Real Numbers  

The impact was nothing short of impressive and measurable.

In just two weeks:

• 157 after-hours calls were handled automatically.
• Over $2,746 in new revenue was generated from previously lost potential.
• $642 was saved by preventing no-shows and scheduling inefficiencies.
• The salon achieved a 6.8× ROI within a short period.
• Client experience improved with faster responses and fewer unanswered calls.

What once felt like “just answering phone calls” turned into a significant revenue stream.

Why Clients Preferred the AI Voice Agent  

What made Salon Sora’s investment so successful wasn’t just automation it was quality automation. The AI voice agent engaged callers in natural conversation, understanding:

• “Can I book a haircut this Friday after 4 PM?”
• “Is balayage available tomorrow morning?”
• “Can you reschedule my appointment to Saturday?”

This is different from traditional chatbots or voicemail systems that either push generic options or never pick up at all. Voice AI talks like a human, listens at every step, and completes bookings in real time and because it integrates with Meevo software, the schedule is always accurate.

Lessons Every Salon Owner Should Learn from Salon Sora’s Journey  

Salon Sora’s success teaches us a few critical lessons for modern salon management:

Don’t Underestimate After-Hours Calls  

Clients don’t only call between 9 AM and 5 PM. Many book or inquire after work, in evenings, and over weekends. AI ensures every call is answered no matter the hour.

Technology Should Support Your Workflow  

Smart automation integrates with your systems not replace them. With Meevo Integration, Salon Sora continued using its favorite salon software while adding a powerful AI layer.

AI Doesn’t Replace Your Team – It Empowers Them  

The AI receptionist handled routine calls, freeing the in-salon staff to focus on delivering excellent service face-to-face.

ROI Can Be Immediate  

Within weeks, Salon Sora recouped its investment and then multiplied it. This isn’t a future trend… it’s happening now.

The Bigger Lesson Behind It

Salon Sora’s success story shows what’s possible when beauty businesses adopt the right technology. By embracing a dedicated AI receptionist for salons powered by Voice AI, and by integrating seamlessly with their existing Meevo software, they eliminated missed calls, boosted revenue, and created a better experience for clients and team members alike.If you’re a salon owner looking to Level Up bookings, reduce workload, and grow revenue without adding staff the lesson from Salon Sora is clear: Don’t wait. AI isn’t the future anymore…it’s the now of salon success.