
Salon and spa owners using Boulevard software already understand the value of premium client experiences. Boulevard helps businesses manage appointments, payments, staff schedules, and client profiles with elegance and precision.
But even the most advanced salon management system faces one persistent challenge:
client calls don’t stop when business hours end.
This is exactly why more Boulevard users are now turning to Voice AI to automate bookings, protect revenue, and capture after-hours opportunities that would otherwise be lost.
This blog shows how an AI Voice Agent extends your Boulevard system beyond business hours, capturing more bookings and supporting your front desk when it’s unavailable.
During business hours, Boulevard software works exactly as intended. Your team answers calls, manages appointments, and keeps the calendar organized.
After hours, it’s a different story.
Clients still want to:
When no one answers, clients rarely leave voicemails. They move on.
Even salons using Boulevard software with online booking enabled still lose calls because many clients prefer to speak to someone especially for complex services or first-time visits.This is where Voice AI changes the outcome.
Voice AI doesn’t compete with Boulevard software. It enhances what Boulevard already does well.
A Voice AI system answers calls, understands natural speech, and connects directly with your existing booking workflow. Instead of ringing endlessly or going to voicemail, every call is handled immediately, even at midnight.
An AI Voice Agent can:
For Boulevard users, this means your calendar keeps working even when your salon or spa is closed.
Many salon owners underestimate the value of after-hours calls.
Let’s break it down:
Multiply that across multiple locations or treatment rooms, and the loss grows quickly.
Salons running Boulevard software often assume these bookings “wouldn’t have happened anyway.” But data consistently shows that clients who call after hours are highly intent they’re ready to book now.Voice AI captures that intent instantly.
BookingBee’s AI Receptionist is designed specifically for salons and spas that rely on systems like Boulevard software.
This isn’t a generic call bot. It’s a purpose-built AI receptionist for salons that understands services, timing, and real client behavior.
BookingBee’s AI Receptionist:
Most importantly, it focuses on after-hours call handling, where the biggest revenue leaks happen.
Many salons and spas using Boulevard software initially rely on voicemail or call routing to manage missed calls. While these options seem convenient, they rarely solve the problem long-term. Voicemail adds friction to the booking process clients are asked to leave a message and wait for a callback. In reality, most callers don’t wait. They hang up and call the next salon that answers.
Call routing has its own limitations. It only works if someone is available to pick up the call. During busy service hours, evenings, weekends, or holidays, routed calls often go unanswered, creating the same outcome as voicemail.
Salons prefer Voice AI because it eliminates both issues entirely. An AI Voice Agent answers calls instantly, without ringing delays or message prompts. It engages clients in real conversations, understands their requests, and completes bookings on the spot.For salons and spas running on Boulevard software, this means appointments are booked without interrupting staff or daily operations. Even after hours, every call becomes an opportunity captured automatically, accurately, and without relying on human availability.
Voice AI isn’t limited to basic scheduling.
After hours, it can handle:
For businesses running Boulevard software, these interactions sync smoothly with how bookings are already managed during the day.
Online booking is helpful, but it doesn’t replace phone calls.
Clients still call because:
An AI receptionist for salons bridges this gap by offering real-time conversation without staffing costs.
That’s why Voice AI adoption is growing fastest among premium salons and spas using Boulevard software.
From a client’s perspective, Voice AI feels like pure convenience not automation. Clients don’t experience delays or friction when they call. Instead of waiting on hold or leaving a voicemail, they get immediate assistance every time.
With Voice AI:
Clients can speak naturally, ask questions, and complete their booking in a single interaction. For salons and spas built on Boulevard software’s premium positioning, this consistency reinforces a high-end brand experience. Every caller receives the same level of responsiveness and care, whether they call during business hours or late at night creating trust, satisfaction, and a stronger reason to book again.
Beyond capturing more bookings, Voice AI significantly reduces the daily operational pressure faced by salon owners and managers. Constant phone interruptions can disrupt front-desk workflows, pull staff away from clients, and increase stress during busy hours. Voice AI absorbs this load by handling incoming calls automatically.
Key operational benefits include:
For teams already using Boulevard software, this creates a smoother day-to-day operation. Staff can stay focused on delivering exceptional in-salon and spa experiences instead of juggling phone calls. Meanwhile, Voice AI manages enquiries, schedules appointments, and handles after-hours calls without disruption. The result is a calmer workplace, more consistent service quality, and a front desk that works efficiently without feeling overwhelmed by constant incoming calls.
The global beauty salon market is on a strong growth trajectory, projected to increase by USD 65.88 billion at a CAGR of 6.4% between 2024 and 2029. This growth is largely driven by rising disposable incomes, which are encouraging consumers to spend more on beauty and personal care services. At the same time, frequent new product and service launches are helping salons meet evolving customer expectations. Source
Competition across the industry remains intense, with salon chains and franchise stores offering a wide range of services from haircuts and advanced hair treatments to facials, skincare, and body waxing. However, the market also faces ongoing challenges, particularly labor shortages and staff retention issues. To address this, many beauty salons are investing in better wages, benefits, and training programs. As the industry evolves, adopting smarter tools and staying aligned with market trends is essential for long-term success.
For multi-location salons and spas, after-hours calls increase quickly and become difficult to manage without adding staff. Each missed call across locations means lost revenue and inconsistent client experiences. Voice AI solves this challenge by handling calls at scale while keeping service quality consistent.
Voice AI:
When paired with Boulevard software, Voice AI creates a unified booking experience across all locations. Clients receive the same level of service whether they call one salon or ten, during the day or after hours. For owners and operators, this means more bookings captured, fewer operational headaches, and no need to extend front-desk hours or increase staffing costs.
Most AI tools focus on automating daytime tasks. BookingBee focuses on where salons and spas quietly lose revenue after hours. When the front desk is closed, calls still come in, and missed calls often mean missed bookings.
BookingBee’s AI Receptionist is purpose-built to capture these high-intent opportunities by handling calls during:
For salons and spas using Boulevard software, this fills the most expensive operational gap without changing existing systems or workflows. BookingBee works alongside Boulevard, ensuring every after-hours call is answered, every booking opportunity is captured, and your calendar continues to generate revenue even when your business is closed.
Clients today expect instant access. They don’t plan their calls around business hours and the salons and spas that meet this expectation are the ones that win more bookings. That’s why Voice AI is no longer a trend; it’s quickly becoming part of modern salon infrastructure.
For users of Boulevard software, the future isn’t about replacing a system that already works well. It’s about extending it beyond the front desk and beyond business hours. Voice AI ensures every call is answered, every opportunity is captured, and your calendar keeps filling even when your team is offline.
As this shift becomes standard, BookingBee’s AI Receptionist stands out as the best Voice AI solution for Boulevard-based salons and spas, purpose-built to capture after-hours bookings and turn missed calls into confirmed revenue.
See how BookingBee’s AI Receptionist works with Boulevard
BOOK A DEMOYes. Voice AI complements Boulevard software by capturing calls and guiding bookings without disrupting existing operations.
No. Modern AI Voice Agents use natural language and conversational tone, designed specifically for salon and spa clients.
After-hours is the biggest value, but Voice AI can also assist during peak call times when staff is busy.
Yes. BookingBee’s AI Receptionist supports both salon and spa services, including longer or complex bookings.
Most salons can begin using Voice AI within days, with minimal setup alongside Boulevard software.
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